East London Advent

A giant advent calendar that used local knowledge to create the 25 days of Shoreditch Chrismas

Installed in Andaz Hotel, London (Nov 2017 - Jan 2018)
Client: Andaz Hotel.

25 Days of Shoreditch Christmas was London’s biggest advent calendar of 2017*.

The installation celebrated the charm, culture and history of the local area surrounding the Andaz luxury hotel, by providing a unique East London take on the traditional Christmas advent calendar.

It also payed homage to the ‘Twelve Days of Christmas’ carol, replacing ‘my true love gave to me…’ with ‘A local said to see…’

Each day a new window was opened, featuring a handcrafted paper illustrations depicting some of East London’s most iconic highlights, local recommendations and interesting historical facts about the hotel and area. The project was in collaboration with Junior London.

*Well, we haven’t seen or heard of a larger one!